QUESTION 22 2 points Sa All of the following are reasons direct-mail and catalog retailing are attractive except O they can serve as a tool to encourage consumers to visit a website, a social media page, or even a store. they can eliminate the cost of a store and clerks. O their paper costs and postal rates have declined, making them less expensive to send. O they can improve marketing efficiency through segmentation and targeting. O they can create customer value by providing a fast and convenient means of making a purchase QUESTION 23 2 points Sa A global marketing
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