(Answered) : Do some research and find a company that leverages each of the three branches of analytics. Describe, in detail, what the compan

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Do some research and find a company that leverages each of the three branches of analytics. Describe, in detail, what the company does vis-à-vis each analytics component, how it integrates with one another, how it facilitates marketing efforts and overall firm strategy. Be sure to provide citations for your research.

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Online Retail company Amazon leverages each of the three branches of analytics.

Prescriptive Analytics : Studying the details of the customers and categorising them into various categories.
Predictive Analytics : Identifying past patterns of the customers and predicting the future.
Descriptive Anaytics : Studying the characteristics and relating it to

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(Answered) : Do some research and find a company that leverages each of the three branches of analytics. Describe, in detail, what the compan

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