1) deals with the company’s current business and involves adapting a firm to take advantage of opportunities in its constantly changing environment A) Long-range planning; strategic planning B) Short-range planning; long-range planning C) Annual planning; long-range planning D) Strategic planning; short-range planning E) Environmental scanning; strategic planning 2) Which of the following is the final step in the strategic planning process? A) defining the company mission B) setting company objectives and goals C) designing the business portfolio D) planning marketing and other functional strategies E) identifying the company’s culture 3) A() defines a business in terms of satisfying basic customer
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