Develop a PEST Analysis of Lyft:
II. PESTAnalysis
The PEST Analysis isuseful before SWOT – not generally vice-versa – PEST helps toidentify SWOT factors, thus this is where you should start. ThePEST Analysis assesses a market, including competitors, from thestandpoint of a particular proposition or a business. So, youshould always keep your company and industry in mind when researchthe elements of the PEST Analysis. Include only factors that arepertinent to the industry and market in which your companyoperates.
Political-Legal: In the political area, you areidentifying government regulations in the industry or economy, aswell as legal issues in the operating
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