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Thetwo companies that I am comparing is Red Bull and Starbucks. Bothcompanies sell beverages that provide their customers with extra energy.However the brand images are very much different.

RedBull’s website contains mostly their involvement with extreme sportsand the athletes they sponsor. The website actually has very little toabout their product but more to do about their brand name. TheirInstagram displays the same kind information which showcases a lot ofextreme sports like skiing, biking, and surfing. They do this becausethey advertise that they’re drink can give you the energy to do extremethings. The account has 10 million followers and