Question Description
Part 1 Powerpoint (Nike)
Part 2 Word doc (Caramello Ice Cream)
Pt 1
Purpose of Assignment
The purpose of this assignment is to creatively illustrate traditional and new media options. An understanding of the target audience and effective communication for each is a desired outcome. It provides the Learning Team the opportunity to creatively illustrate traditional and new media options. An understanding of the target audience and effective communication for each is a desired outcome.
Assignment Steps
Choose a brand (Nike) and a related brand strategy.
Create a Microsoft® PowerPoint® presentation, which illustrates one traditional media option (print, TV, radio, billboard,
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