What is the value of sales and operations planning in supplychain integration? What happens if sales does not communicateeffectively with operations? What is the value of having medium-and long-term forecasts? How do e-commerce strategies promotegrowth?
Expert Answer
The significance of sales and operation is quite vital inbusiness profitability as the synchronization of sales andoperation planning with the supply chain is a major factor toconsider. This can be seen as the plan which plays an importantrole in the success of any business, fulfill the needs and demandsof the customers and allocating the required resources forcombining the market demand for fulfilling the current
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