Question Description
Unit IV Case Study
The relationship between an agency and the media is important to ensure that a strong flow of information is maintained
during a crisis. However, an agency must maintain control over the information released and the methods used to provide
a consistent and effective message. This is important in ensuring that the public maintains their trust and faith in the
agency. One of the best ways to make sure this occurs is through a strong standard operating procedure that focuses on
information release and media relations.
Develop a two- to three-page standard operating procedure regarding media interaction and information sharing. At
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