Question Description
Not all initiatives for promoting positive social change are successful, but these represent an opportunity to not only learn from one specific context, but also to shed light on a wider understanding of strategic planning. When larger corporations such as Starbucks have an initiative that fails, they can treat it like a learning opportunity for both the next initiative and their overall business strategies. Smaller companies, on the other hand, may be impacted in a more significant way.
To prepare for this Discussion, review the video case study featuring Walden alumnus Eric Barton and his organization, Business Owners Benefits
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