COURSE: Introduction to Marketing
1. Describe the target market for the petsupply store’s new pet food product to be launched. Includeinformation about the target market’s demographic, psychographic,and geographic breakdown. A minimum of four to five sentences isrequired to support your thoughts. Please make sure you focus yourthinking around the segment of the pet supply store’s target marketthat would be most interested in purchasing this new product.
2. Identify and describe the wants and needs ofthis target market. Remember that you are focusing on the specificsegment of the target market that would be interested in buying thenew product. A minimum of four to
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