Course Solutions Uncategorized Service Mgt Words Describe Difference Reactive Service Anticipatory Service Think Example Q34218257

Service Mgt Words Describe Difference Reactive Service Anticipatory Service Think Example Q34218257

Service MGT

In your words, describe the difference between reactive serviceand anticipatory service. Think of an example of anticipatoryservice and explain it. (For example, Enterprise Rent-A-Car usesanticipatory service as a lead distinguishing factor in theirbusiness model because they offer pick-up and delivery as a leadservice factor, knowing that many of their market users wouldn’tneed to rent-a-car if they could get to the rental agency,DUH.—That might be a no-brainer, but can you think of an exampleof anticipatory service either real or proposed?

Expert Answer


Anticipatory service can be defined as theapproach in which the organizations have a proactive method ofdealing with the customers

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