Respond to the following points, building upon the businessplans from previous weeks.
- Develop a “Statement of Marketing Objectives” that contains atleast four objectives for your company.
- How will these objectives contribute to the success of thebusiness?
- Identify the target market for your business.
- Who are your customers?
- Describe the characteristics of customers in your targetmarket.
- Identify two existing competitors in your market.
- Identify one element of your marketing plan that will give youa competitive edge.
- Outline a design of the marketing mix for your business.
- Identify the product mix for your business.
- Identify the pricing strategy that might be best suited foryour business.
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