Which of the following is not an activity of the customerrelationship process?
A.
designing a service or product based on inputs from externalcustomers.
B.
identifying external customers.
C.
facilitating external customers’s order placement.
D.
building relationships with external customers.
Expert Answer
The correct answer is option A.
Customer relationship management(CRM) is the process that helps in maximizing the relationship withthe customers using effective strategies to make the bond strongerand maximize customer loyalty. CRM software helps in coordinatingthe customers and prospects so that the company can performmarketing, sales, and customer service effectively.
The five functions performed bycustomer relationship management software are:-
- It performs the function of tasktracking in which the
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