Assume International Manager Firm Contemplating Foreign Expansion Issues Firm Must Struggl Q34194245

Assume that you are in international manager and your firm iscontemplating foreign expansion. So, what are the issues that yourfirm must struggle with? What kinds of questions must be answeredbefore foreign expansion?

Expert Answer

The issues which my firm must struggle with are which foreignmarkets to enter, the timing and scale of entry and the choice ofmode for entering a foreign market.

Some of the questions which must be answered before foreignexpansion are:

1. What does the market structure look like?
2. How is the market share split up?
3. What are the current market trends?
4. What size of market are we looking at?
5. What challenges will our product or
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