Why are innovation and entrepreneurial spirit important to market entry or market expansion? Give examples.
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Answer:
Innovation and entrepreneurial spirit important to market entry or market expansion:
Innovation and entrepreneurship are both critical elements for the growth of a company.The market is changing everyday and the competition has increased so only through innovation,a company can compete and sustain in the market.Inorder to stay ahead of competition and maintain a strong competitive advantage over others ,the company must constantly adapt new technologies and they have to bring uniqueness in their products and services to attract customers.
When new companies enter the
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