Using The Fortune 500 List, identify one company that uses Lowest-Cost Strategy and one company that uses Differentiation Strategy. Explain how these strategies work and why these particular companies use them. Do not use any of the companies given as examples in the textbook or used by another student. Do not use Ross, Starbucks, Walmart, Dick’s Sporting Goods, Dollar Tree, Nike, Kroger, Disney, Amazon, Costco, Apple, Spirit Airlines, and Whole Foods.
Expert Answer
#IKEA
IKEA has emphasized its strategy on the core of sustainable profit via a low-cost business model. The model has allowed the company to monitor the true
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