Typically, the appropriate metrics to measure email marketing campaigns include the following, except
open rate
list churn
average order value
pageviews
Email click-through rates can be improved by
offering free shipping on the landing page
improving the subject line of the email
using stronger calls to action and good images in the email
providing time-limited offers on the landing page
The percentage of individuals who click on an email then visit the
Expert Answer
Ans.1) Success and failures of Email marketing campaign is always measured by the open rate of the emails. It shows that what percentage of customers have actually opened the email and clicked on the subject
OR
PayPal Gateway not configured
OR
PayPal Gateway not configured
PayPal Gateway not configured
PayPal Gateway not configured