True or False
”A distinctive edge” is a way of describing a competitive advantage.
Expert Answer
A distinctive edge is a special quality or feature which makes it recognizable and different from other things of the same type.
Competitive advantage of a firm or entity is that attribute which is :
Unique to the organization and thus create a unique value proposition to the customers
Shared by many in the firm or entity
Creates a distinctive place for itself in the marketplace vis a vis competitors
Thus in essence, “a distinctive edge” has the same meaning that of “Competitive advantage”
Therefore answer would be “YES”
A DISTINCTIVE
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