(This is a Strategic planning/Business policy BUSI 400 class)
Complete a SWOT analysis for Dunkin Brands Inc.
please give as much detail and sources as possible for me to expand on.
thanks
Expert Answer
Answer:
SWOT analysis of Dunkin Brands Inc:
Strength:
-Their brand is internationally recognized and one of the trusted brands
-They are very innovative and responsive to customer and update themselves with market trends
-Their brands offer high quality with reasonable price
-They offer customers a time saving opportunity that is valuable during breakfast hours
Weakness:
-They have a limited geographical presence compared to Starbucks and McDonalds
-Their brand is known for its high calorie foods and beverages
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