(Answered) : State why it is important for companies to keep current with the marketing trends and have social media accounts.

State why it is important for companies to keep current with the marketing trends and have social media accounts.

Expert Answer

Customers are the prime stakeholders of the company, a product/servide success depends on how much it reached the customer touch points. Its important to find the costumer touch points with the growing trend. As most of the customers now a days are accessible to technology gadgets like mobile, computer etc compared to 30 years, the touch points are chnaged. The touch points are shifted to digital platform. So compaines digital presence is needed at utmost importance. And the

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