Select a company (Online Article) you want to learn more about,fill out the following external environment worksheet for thatcompany. you may chose diferent company for each question (5-7sentences)
1)Competitors: What companies compete with thefirm you have selected? Do they compete on price, on quality, or onother factors?)
2)New entrants: Are new competitors to thecompany likely? Possible?
3)Substitutes and complements: Is there athreat of substitutes for the industry’s existing products? Arethere complementary products that suggest an opportunity forcollaboration?
4)Customers: What characteristics of thecompany’s customer base influence the company’scompetitiveness?
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