Recommendations and Future Outcomes:
A. Produce a forecasting analysis using exponential smoothing inorder to determine the demand of the product line.
a. Assume Double digit growth 12% evenly distributedquarterly
b. Alpha value: 0.2 c. Beta value: 0.5
The case study
At Rougir Cosmetics International (RCI)’s June 2016 boardmeeting, the firm’s chief executive officer, (CEO), ShellyAnderson, reported that RCI was planning its production schedulefor the upcoming quarter. She stated that the firm did not have theinternal capacity to meet the projected demand and that the onlyshort-term possibility was to outsource some of the demand to athird-party supplier. She indicated that RCI had been reluctant inthe past
PayPal Gateway not configured
PayPal Gateway not configured