Read the Harvard BusinessReview article titled, International Marketing Research: A GlobalProject Management Perspective. Please allow enough time to read.The focus of the article is to provide a framework forinternational market research and secondly to identify challengesof conducting international market research vs. domestic research.In this paper the data collection method consisted of in-person,mail, phone and internet survey. Provide an international marketresearch framework for one of the World’s largest public companiesusing social media as your research methodology. Identify theresearch objective for a multinational company. Identify the socialmedia metrics you would analyze and how you would use this data tosupport your research
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