Read the case and answer the followingquestions. 30 Marks
C.G. Electronics Ltd. was a company incorporated in 1983 by Mr.Atul Seth and over the years had emerged as one of the forerunnersin the growing segment of the electronics and home appliancesmarket in India. Presently it has a market share of 30 percent ofthe home appliances market. The company’s product strategy has beento offer a wide product range right from mono stereo, two-in-ones,sophisticated music system, televisions, refrigerators, washingmachines, and microwave ovens. C.G. Electronics marketing strategyalso included offering the above products so as to match the needsand budget of the middle class and upper
PayPal Gateway not configured
PayPal Gateway not configured