QUE 1// Briefly explain pricing strategy in marketing andexplain the following pricing strategies with examples
(i) Cost – based pricing (ii) Competition based pricing (iii)Value- based pricing .
QUE 2// Write Shorts notes on the following pricing strategies(i) Everyday low pricing (ii) high /low pricing (iii) New productpricing strategies .
QUE 3//Explain the following Pricing Tactics Aimed at Consumers(i) mark downs (ii) Quantity discount for consumers (iii) Seasonaldiscount (iv) Coupons (v) leader pricing
QUE 4// Explain the following business pricing Tactics anddiscount (i) Seasonal Discount (ii) Cash discount (iii) Allowances(v) Quantity
QUE 5//Explain the following legal & Ethical Aspects ofPricing (i) Descriptive or illegal price
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