Q70
What does Market Share mean? [1 Mark]
Expert Answer
Market share is the perentage of the total sales happening in that industry, controlled by the company. For example, Lets say in FMCG industry there are 4 companies: A,B,C,D
A has total sales = 1 million
B has total sales = 3 million
C has total sales = 4 million
D hs total sales = 2 million
Hence total sales in industry = 1+3+4+2 = 10 million
Now market share of company A = 1/10 = 0.1 = 10%
market share of company B = 3/10 = 30%
Market share of company C = 4/10 = 40%
market share
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