(Answered) : Q28 Complete the following sentence: An important element of the Business Plan is the _______________, which outlines specifi

Q28

Complete the following sentence: An important element of the Business Plan is the _______________, which outlines specific actions that the company will take in attempt to interest potential customers in, and to persuade them to buy, their products/services. [1 Mark]

Expert Answer

The answer is the Marketing Plan, which defines how the company would market their product and services and how would they target their customers, and position their products with their USP to tap the customer’s needs and convince them to buy them