(Answered) : Problem Description Company Business Simulations Global Bsg Co Developing Two Different Bu Q31785227

Problem Description

The company Business Simulations Global (BSG Co) is developingtwo different business simulations for a pilot offering in the nextsix months: International Trade and Logistics Strategies (ITLS) andDigital Marketing Strategies (DMS).                                          

(i)     ITLS is aunique business simulation and appears to have nocompetition.                 

(ii)    BSG Co is optimisticabout the success of the business simulation DMS. However, theconcerns are that the profitability will be affected by acompetitor’s introduction of a similar business simulation.

(iii) For planning purposes, BSG Co ispredicting there is 0.6 probability that its competitors willproduce and offer on the market during the next six months a newbusiness