Course Solutions Uncategorized (Answered) : Mya was looking at jewelry at jcrew.com. After leaving the website, she surfs the web for Florida vacation destinations for spri

(Answered) : Mya was looking at jewelry at jcrew.com. After leaving the website, she surfs the web for Florida vacation destinations for spri

Mya was looking at jewelry at jcrew.com. After leaving the website, she surfs the web for Florida vacation destinations for spring break. She notices each time she accesses a new website, an ad for J.Crew appears. This is an example of

1)
interest targeting

2)
placement targeting

3)
remarketing or retargeting

4)
topic targeting

Expert Answer


Interest Targeting allows the advertisers to select their audience by their interests identified by their social media information, ads they click, pages they like etc.

Placement Targeting is the process by which AdWords publishers and advertisers are allowed to decide where there ads are placed on a webpage.

Topic Targeting is the process

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