Course Solutions Uncategorized (Answered) : My dad is a shareholder of Coca Cola and in the annual report he saw that they are replacing Coke Zero. He thinks the stock will

(Answered) : My dad is a shareholder of Coca Cola and in the annual report he saw that they are replacing Coke Zero. He thinks the stock will

My dad is a shareholder of Coca Cola and in the annual report he saw that they are replacing Coke Zero. He thinks the stock will go way up because of this great news. Can you trade on this information? Why or why not?

Expert Answer


Yes, we can trade on this information. Coca cola replaced Coke Zero with Coca Cola Zero Sugar and by doing this Coca Cola was trying to emphasis that it does not contain any sugar. Coke Zero also contained same ingredients but the name did not convey the message of no sugar properly. When

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