Lets say you are a prospect researcher for a printing company, who builds custom stickers, labels, magnets, tapes, etc. Your company offers free online proofs, free worldwide shipping. Regarding prospect researching:
1) Which three industries would you target first? Why?
2) What are your key priorities in searching for a prospective customer or sponsorship?
Expert Answer
Q1) Below are the three industries that can be targeted first –
1. Life sciences and healthcare – Fundraising and philanthropic activities are most prominent in the life sciences and healthcare industry. Hence, it should be the one which needs to be targeted first.
2. Sports –
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