Do SWOT analysis of Amazon company.
Expert Answer
SWOT analysis of Amazon.com
Strength
Loyal Customers, especially for prime service
Attractive Pricing
Good Supply chain and distribution network
Own transportation system and products to save on cost such as fire stick(to generate revenue)
Positive bottom line (only e-com after alibaba)
Brand Image
Own robust IT infrastructure, include home-made softwares, Alexa etc.
Weakness
Works on platform based model, hence immediate availability of product may be difficult.
Labor mix is mostly part time.
Low labor wage
Individual sellers may create fraud, due to lack of quality check at their end.
High Attrition rate due to rigorous work culture.
Opportunities
Human Resource and morale
Work Environment.
Certain part of the globe
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