Consider yourself as Global Manager Marketing of www.souq.com, an online merchandiser. At present Souq.com is doing business in gulf region. Souq.com wants to enter in US online market.
Develop a detail strategy on the following:
How you will manage the team in US which is culturally, politically, and economically different from your country?
Expert Answer
The US is very different from any of the gulf countries in all aspects of life, be it language, culture, traditions, clothing, social interactions and customs, religious beliefs or the way one perceives the life and the world outside. This huge difference takes a lot to
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