(Answered) : 30) Many nmajor purchases result in or discomfort caused by postpurchase confnli discom A) need recognition B) cognitive dissonanc

30) Many nmajor purchases result in or discomfort caused by postpurchase confnli discom A) need recognition B) cognitive dissonance C purchase decisions D) legitimization E) dissatisfaction 31) Marketers call the decision-making unit of a buying organization the A) business buyer C) supplier-development centre D) buying system E) buying centre 32) Which of the following best describes market target? A) dividing the market into smaller, meaningful groups of customers B) a promise to a group of customers C) evaluating and identifying a meaningful group of customers to serve D) creating a unique offering to provide customer value E identifying a clear