Investment analysis q 2,38
12.38 Explain how you can exploit human biases in attracting signups for your new health club. Show transcribed image text 12.38 Explain how you can exploit human biases in attracting signups for your new health club.
Expert Answer
Before you reach out to your prospect, make sure you anticipateany knowledge gaps. Having the relevant information to hand whenyour prospect has questions is key to conquering this bias.
Don’t overload your prospect with information on your firstemail or call – focus on
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