1. Is Disney utilizing the MyMagic+ platform to its fullpotential?
2What does the future hold for MyMagic+?
3.How can they assess whether they are recouping their $1billion investment?
Expert Answer
Answer 1: –No, Disney is not utilizing the MyMagic+ platform to its fullpotential. Because the MyMagic+ device is not allowed for use andit is being restricted for use at Disney. This is not good for theguest experience. So based on guest perception and key otherreasons the MyMagic+ is not being used for its full potential inthe Disney.
Answer 2:The future hold for MyMagic+ looks to be not good and the commonperception among
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