(Answered):Marketing Strategy 39 . . . .

Question Description

Pls watch the video, answer the question. write and cite the 2-3 paragraph in APA style, should be include at least one outside resources.

https://www.youtube.com/watch?v=xw8ybFicITU&feature=youtu.be

Founded in 1937, Westland Milk Products in New Zealand is a leading independent co-operative dairy company, owned by over 425 farmer shareholders that supply milk for processing. In the video we watched, it was evident that Westland had started as a small independent dairy farm and has grown into a significant competitor within that industry. Most significantly, Westland has expanded their product offerings from simple dairy products to include nutritional supplements made from dairy processing.