1) What is the Hub and Spoke System as opposed to the point to point system? Who does the Hub and Spoke system serve? How does it benefit the airlines that use it and how does it affecet an airlines marketing strategy?
Expert Answer
Hub & Spoke is a kind of transportation network topolgy where distribution will happen like a hub ( where goods are consolidated ) and get distributed like a spoke ( mean to different customers or to next level distribution channels). The hub selection is done by both quantiative and qualitative analysis like centre of gravity
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