Assume that Mia’s Foods spent $300,000 for one television commercial. The program on which the commercial aired had an audience of 15,000,000 persons. The size of Mia’s Foods’ target market watching the program was 10,000,000. The CPM-TM is ____.
Expert Answer
https://latex.codecogs.com/gif.latex?CPM-TM%3D%20%28Cost%20%5C%3B%20of%5C%3B%20ad/target%20%5C%3B%20audience%29*1000
https://latex.codecogs.com/gif.latex?CPM-TM%3D%28300000/10000000%29*1000
CPM-TM = $30