Course Solutions Uncategorized (Answered) : Assume that the total number of US households with television is 120 million. Last Monday, 60 million household were using watch

(Answered) : Assume that the total number of US households with television is 120 million. Last Monday, 60 million household were using watch

Assume that the total number of US households with television is 120 million. Last Monday, 60 million household were using watching television; of that number, 12 million were watching The Voice. Based on this information, The Voice had a rating of ____ and a share of _____.

Expert Answer


Answer:-

HOUSE HOLD USING TELEVISION (HUT)

= Number of Households with Tv sets/ Total House hold in the universe.

= 60/120

= 0.50

RATINGS:-

Note that: One Rating Point is when 1% of the Population watches the programme, Five Rating Points is when 5% of the Population is watching the programme,

and Ten Rating Points is when

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