Whats the purpose of Data Warehousing for CRM Purposes.
Expert Answer
In today’s business and working environment, especially forcompanies that have a big scale of operations, it becomesimperative that the different bodies, department, and teams besegregated in order for them to perform a particular function withthe most amount of efficiency. While efficient, this sometimesgives rise to what we call a Silo, a condition where one departmentworks in the isolation and with no working knowledge of the dutiesand tasks of the other departments and therefore creates astructure which might end up being unusable or conflicting.
CRM is a field of research and understanding,
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